our marketing blog
The Past, Present, and Future of Paid Search
ReThinc Advertising has provided digital marketing services to our clients for over 15 years. Founded in 2008, we came to be during the digital renaissance that saw traditional means of…
Decision Fatigue
What should you have for breakfast? Which email deserves your attention first? Who’s taking notes in that meeting you’re already dreading? And let’s not forget the nail-biter: what’s for dinner…
Build Your Own Websites For Your New Business
Starting your own business is not for the faint of heart and candidly, it’s not something that just anybody can do. The needs of a typical startup are immense. Your…
The Political Window and its Effect on Your Marketing Efforts
The Arizona advertising ecosystem is about to enter another political window. Political parties, political action committees, and candidates thrust millions of dollars in advertising into the market to convince you…
Your Google Business Profile Report Explained
Probably the best part of owning a digital ad agency in Phoenix is the seemingly unending amount of information that needs to be disseminated to our clients and prospects. That,…
The Importance of Advertising Photo and Video Assets
As the owner of a digital ad agency in Phoenix, I often get asked for advice on all things marketing and if you read this blog, you know I’m not…
Beyond the Agenda: Make Meetings Productive & Efficient
In today’s business world, meetings are both a necessity and a notorious time-suck. They loom large in our daily routines, indispensable yet often ineffective. The 2023 Work Trend Index Report…
A Beginner’s Guide to Google Business Profiles
Don’t ask me how I know this but you can’t control the complex world of search without a few key elements for your business. We’re going to take a deep…
How to Brand a Business
ReThinc Advertising is a full-service ad agency in Phoenix that exceeds the marketing needs of some two dozen clients in four states. My elevator speech goes something like this: “We…
Video Advertising Options for Your Business
I want to assure everyone that I don’t have a thing for Amazon. I mean yes, I did write a blog last month for my sports business regarding their recent…
Are SEO Quick Fixes a Scam?
A quick shout out to internet stranger Krishna who sent me an email today that inspired this blog. Apparently, according to my new BFF, the ReThinc website “has good design…
Walkin’ in a ReThinc Wonderland
Sleigh bells ring, are you listening On the air, the ads are glistening A creative delight We're working ‘til night Walking in a ReThinc wonderland
Brand Guidelines Are a Marketing Must-Have
I want to come clean here … I wrote this sterile, fact-based blog on brand guidelines that not even Kent Earle or Erin’s dad would read. (Hi Kent! Hi Steve!)…
Building a Better Work Ethic
Today’s business landscape is not easy. It’s not easy to run an ad agency in Phoenix and it’s not easy to work in one either. In the fast-paced world of…
Television Advertising in 2023
So this happened … broadcast and cable viewership has now been surpassed by streaming TV services. While we were sweltering through an extra hot summer, streaming TV services took the…