A Picture is Worth 1,000 Words
“The creation of a consumer influencing ad campaign has many elements,” says everyone in the advertising business. I mean, cue up Captain Obvious for that line, no? But really, effective advertising consists…
Back to School with Your Favorite Ad Agency
Is it fair to call ourselves a leading ad agency in Phoenix? ‘Leading’ is a fairly subjective term, right? I mean, we’ve garnered a fair amount of awards and recognition over the…
This is a Blog You Should Copy
You would think that running an advertising agency in Phoenix is a highly complex operation given the multitude of platforms we engage to achieve marketing excellence for our clients. It is ……
Keep Your Website Updated
Client: “Whew! Three (or was it six?) months of back n forth and my beautiful new website is finally finished. Now I can move on to other important marketing matters and not…
With Email, The Subject Line Makes All The Difference
A HA! Got you to open the email … which is exactly this month’s blog topic. Writing a blog is one thing. Having it edited by a bunch of hyper-critical millenials and…
Do Not Disturb
I feel like before I even begin that I’ve already won a metaphor contest. I mean, anyone that’s even spent a semester in college knows what the proverbial sock on the doorknob…
Roses, Chocolates, and Invoices
Let’s just establish right out of the gate that you really don’t have to love your ad agency. At least not in a literal sense, even if the agency principal is ridiculously…
Don’t Pick on 2020
We, as Americans, tend to be a bit pessimistic. Perhaps it’s the way our media operates or maybe it’s just the way we are but we are definitely a ‘glass half empty’…
How The Virus Stole Christmas
Every person in Phoenix liked Christmas a lot... But the virus named Covid apparently did not! Covid hated Christmas! The whole Christmas season! Now, please don't ask why. No one quite knows…