A Picture is Worth 1,000 Words
“The creation of a consumer influencing ad campaign has many elements,” says everyone in the advertising business. I mean, cue up Captain Obvious for that line, no? But really, effective advertising consists…
Advertising
Do Not Disturb
I feel like before I even begin that I’ve already won a metaphor contest. I mean, anyone that’s even spent a semester in college knows what the proverbial sock on the doorknob…
Find Your Happy Place
Let me be clear that the purpose of this blog is to educate. I really don’t use my blog as a sales tool to attract new clients but as the owner of…
ZOOM A ZOOM ZOOM
2020 brought with it a new, not so awesome reality that no one was expecting. There have been plenty of byproducts from it and most are not good whatsoever. One exception has…
A Post for the Times
I don’t think it’s overly surprising that recent events have resulted in an uptick of social media use and before you hit the delete button, this is not a pitch to hire…
What is Normal Anyway?
Like all businesses, the COVID-19 pandemic most certainly has had a profound impact on ReThinc Advertising. We’ve shuttered our office and responsibly worked from home for the past eight weeks. Our clients…
Marketing Basics in a Time of Uncertainty
We interrupt our regular scheduled blog to speak directly to small and medium sized businesses that find themselves in a situation that is, in a word … unprecedented. How many times have…
A ReThinc Rom-Com
Love stories have a way of becoming convoluted over the years. Details are forgotten, as are some of the early pitfalls that come with all relationships. The true bliss of starting my…
Marketing is Complex, Yet Simple
Subscribing to Google Alerts ensures that I get no less than a dozen marketing articles in my inbox each day. Typically, and may I say thankfully, these articles are short and to…