A quick shout out to internet stranger Krishna who sent me an email today that inspired this blog. Apparently, according to my new BFF, the ReThinc website “has good design and looks great but it’s not ranking on Google and…
Every month for over seven (7) years now. That’s how long I’ve been writing blogs for an ad agency in Phoenix … ReThinc Advertising and Public Relations. I can remember my digital manager explaining to me the value of content.…
I’m not a big fan of acronyms. I mean, they’re pretty common these days, and they do come in handy when you want to sound like you know what you’re talking about. Lots of industries (including marketing) rely on acronyms…
Owning a business can be a very overwhelming experience. There’s a lot to navigate, especially in today’s marketing environment, where consumers may (or may not) find you based on a quick and admittedly unscientific way of searching for you on…
In some ways there may not be enough room on our website to host a blog on just what Google is looking to accomplish with their business strategy. And let’s be honest here, I’m not remotely qualified to put forth…
Search engine marketing (SEM), which includes pay-per-click (PPC) and search engine optimization (SEO) gets a great deal of attention in today’s digital marketing landscape. It’s not overly complex but it’s also not so simple that you can execute search engine…
I never really thought about this, but your company website is a lot like your girlfriend. In an effort to be more inclusive please know that you can substitute significant other for girlfriend at any time. It should all make…
OK, so as of last year there was something like 935,951,027 active websites in the world. It’s safe to say we’ve surpassed the one billion mark sometime over these past few months. Websites are as varied as anything else in…
I was making a random list of things that were overrated; it looked something like this - turkey bacon, Latin jazz, soccer, search engine optimization, breakfast at OHSO, and suddenly I’m like WAIT... HOW CAN I SAY THAT ANYTHING THAT…