A quick shout out to internet stranger Krishna who sent me an email today that inspired this blog. Apparently, according to my new BFF, the ReThinc website “has good design and looks great but it’s not ranking on Google and…
A HA! Got you to open the email … which is exactly this month’s blog topic. Writing a blog is one thing. Having it edited by a bunch of hyper-critical millenials and subsequently sending it out via email is not…
Just what you were hoping to find in your inbox this morning. Another blog on the importance of email marketing! YES! It’s going to be a great day! Before you add this to your ‘read when sleepy’ folder, know that…
A lot has been written or said about the ever-shifting digital landscape. Most recently, the rather seismic shift with Facebook moving to be less advertiser-friendly might be the best example of how platforms are attempting to keep audiences more engaged…
I’m trying to get my head around sending an email about sending an email. Irony … sure, let’s call it that. Before this blog starts sounding like an Alanis Morissette song let’s get to the point that email marketing (when…
What is the most effective, most utilized and least expensive form of digital marketing? According to a recent survey of digital marketers email was consider the most effective for building brand awareness, the best at boosting awareness and the top…