Yet another sign of the apocalypse has come to fruition as ChatGPT comes online to provide content with little to no human effort whatsoever. The innovation evokes all sorts of mixed feelings as someone who writes, someone who teaches, and…
‘Twas the middle of the recession and all through the house not a company was succeeding and my boss was a louse Sales management was hung by their thumbs with no care In fear that the recession would soon leave…
Perhaps I’m just another victim of the news cycle or maybe I’ve just been through this a few times in my fifty-plus years traveling around the sun but it seems to me that we just might be in for a…
I don’t think I’m being dramatic when I say that successful marketing is one of the great secrets of the universe. Anyone who’s ever engaged in a marketing campaign knows that it can be as mysterious as black holes in…
Building highly functional and properly optimized websites is a core competency for ReThinc’s marketing team. Simply put, it’s what we do … it’s our jam (which sounds so much better than the words ‘core competency’ which implies that I’m just…
Owning a business can be a very overwhelming experience. There’s a lot to navigate, especially in today’s marketing environment, where consumers may (or may not) find you based on a quick and admittedly unscientific way of searching for you on…
Is it fair to call ourselves a leading ad agency in Phoenix? ‘Leading’ is a fairly subjective term, right? I mean, we’ve garnered a fair amount of awards and recognition over the years. I’m proud of our team’s efforts being…
You would think that running an advertising agency in Phoenix is a highly complex operation given the multitude of platforms we engage to achieve marketing excellence for our clients. It is … it absolutely is. I mean, every day we…
Client: “Whew! Three (or was it six?) months of back n forth and my beautiful new website is finally finished. Now I can move on to other important marketing matters and not give this another thought.” Agency person: “Well, yes…