Do Not Disturb
I feel like before I even begin that I’ve already won a metaphor contest. I mean, anyone that’s even spent a semester in college knows what the proverbial sock on the doorknob means. It’s a not so subtle request for…
Roses, Chocolates, and Invoices
Let’s just establish right out of the gate that you really don’t have to love your ad agency. At least not in a literal sense, even if the agency principal is ridiculously pretty and a little bit flirtatious. But as…
Don’t Pick on 2020
We, as Americans, tend to be a bit pessimistic. Perhaps it’s the way our media operates or maybe it’s just the way we are but we are definitely a ‘glass half empty’ society. Granted, there’s not a lot to like…
How The Virus Stole Christmas
Every person in Phoenix liked Christmas a lot... But the virus named Covid apparently did not! Covid hated Christmas! The whole Christmas season! Now, please don't ask why. No one quite knows the reason.
Navigating Negative Social Media Comments
Social media has done so many great things for businesses. It’s allowed us to connect with customers on a more personal level while also giving us a platform to promote events, special offers and other important information with our followers…
Email Marketing is More Important than Ever
Just what you were hoping to find in your inbox this morning. Another blog on the importance of email marketing! YES! It’s going to be a great day! Before you add this to your ‘read when sleepy’ folder, know that…
Find Your Happy Place
Let me be clear that the purpose of this blog is to educate. I really don’t use my blog as a sales tool to attract new clients but as the owner of a digital ad agency in Phoenix I do…
Marketing Basics in a Time of Uncertainty
We interrupt our regular scheduled blog to speak directly to small and medium sized businesses that find themselves in a situation that is, in a word … unprecedented. How many times have we heard that word lately? Unlike a lot…
A ReThinc Rom-Com
Love stories have a way of becoming convoluted over the years. Details are forgotten, as are some of the early pitfalls that come with all relationships. The true bliss of starting my own advertising agency and having it become successful…