Owning a business can be a very overwhelming experience. There’s a lot to navigate, especially in today’s marketing environment, where consumers may (or may not) find you based on a quick and admittedly unscientific way of searching for you on…
Is it fair to call ourselves a leading ad agency in Phoenix? ‘Leading’ is a fairly subjective term, right? I mean, we’ve garnered a fair amount of awards and recognition over the years. I’m proud of our team’s efforts being…
You would think that running an advertising agency in Phoenix is a highly complex operation given the multitude of platforms we engage to achieve marketing excellence for our clients. It is … it absolutely is. I mean, every day we…
Client: “Whew! Three (or was it six?) months of back n forth and my beautiful new website is finally finished. Now I can move on to other important marketing matters and not give this another thought.” Agency person: “Well, yes…
A HA! Got you to open the email … which is exactly this month’s blog topic. Writing a blog is one thing. Having it edited by a bunch of hyper-critical millenials and subsequently sending it out via email is not…
I feel like before I even begin that I’ve already won a metaphor contest. I mean, anyone that’s even spent a semester in college knows what the proverbial sock on the doorknob means. It’s a not so subtle request for…
Let’s just establish right out of the gate that you really don’t have to love your ad agency. At least not in a literal sense, even if the agency principal is ridiculously pretty and a little bit flirtatious. But as…
We, as Americans, tend to be a bit pessimistic. Perhaps it’s the way our media operates or maybe it’s just the way we are but we are definitely a ‘glass half empty’ society. Granted, there’s not a lot to like…
Every person in Phoenix liked Christmas a lot... But the virus named Covid apparently did not! Covid hated Christmas! The whole Christmas season! Now, please don't ask why. No one quite knows the reason.