In today’s business world, meetings are both a necessity and a notorious time-suck. They loom large in our daily routines, indispensable yet often ineffective. The 2023 Work Trend Index Report from Microsoft pinpoints inefficient meetings as the chief thief of…
Don’t ask me how I know this but you can’t control the complex world of search without a few key elements for your business. We’re going to take a deep dive into one of those key elements today by exploring…
I want to assure everyone that I don’t have a thing for Amazon. I mean yes, I did write a blog last month for my sports business regarding their recent moves in the RSN space. I also recently wrote a…
A quick shout out to internet stranger Krishna who sent me an email today that inspired this blog. Apparently, according to my new BFF, the ReThinc website “has good design and looks great but it’s not ranking on Google and…
Sleigh bells ring, are you listening On the air, the ads are glistening A creative delight We're working ‘til night Walking in a ReThinc wonderland
I want to come clean here … I wrote this sterile, fact-based blog on brand guidelines that not even Kent Earle or Erin’s dad would read. (Hi Kent! Hi Steve!) Admittedly, just awful. It made ChatGPT look like Hemingway. In…
Every so often I like to write a blog that’s more self-help than self-promote. Sure, that’s really not what I should be doing but anyone who knows me personally knows that I rarely do what I should be doing. Right…
I’m not a prolific user of social media. It doesn’t mean I’m not qualified to run a leading digital marketing company, it simply means that I don’t readily share my life on any one of what seems like a lot…
As the owner of a full-service digital ad agency in Phoenix, I want to be crystal clear here that I don’t want this blog to be perceived as a hit piece for media companies who have launched digital ad sales…