A significant, yet certainly not wholly unexpected milestone is happening this year. According to the super smart people on the internet, digital ad spending will surpass traditional ad spending in the United States. These people go on to say that…
I’m not sure how many of you that read my blog are business owners or decision makers that work with an ad agency. If you are, or perhaps you may be in the future, I encourage you to read on.…
I went back and read the last three blogs I’ve written in January. I should almost apologize to those of you that read them that I was a bit redundant - we’re a digital ad agency in Phoenix, it’s the…
Marketing has its fair share of complexities. Especially in this day and age when one must fully understand both digital and traditional means of outreach. To be a leading ad agency in Phoenix you must possess a level of expertise…
As a leading digital ad agency in Phoenix we get our fair share of solicitations for services that claim to “drastically enhance” what we do for our clients. Almost all of these come from some unknown, non-local entity that really…
You don’t have to be the owner of an ad agency in Phoenix to see firsthand the impact that digital technology has had on traditional forms of advertising. For the most part, the digital revolution has not been kind to…
Being a business owner is no walk in the park. Problems come at you like spider monkeys and solutions don’t necessarily knock on your door or miraculously appear in your email inbox.(Or do they?) Marketing your business has become one…
Navigating today’s vast and fragmented marketing landscape isn’t as hard as you might think. I’m not saying it’s a cake walk either. Let’s look at some of the fundamentals and see if we can’t help you with your marketing efforts.…
So traditional media is dead … right? I mean listen to any pundit and they will tell you that television, radio and print all died sometime shortly after cable and satellite brought the DVR to market. If not then the…