Keep Your Website Updated
Client: “Whew! Three (or was it six?) months of back n forth and my beautiful new website is finally finished. Now I can move on to other important marketing matters and not…
With Email, The Subject Line Makes All The Difference
A HA! Got you to open the email … which is exactly this month’s blog topic. Writing a blog is one thing. Having it edited by a bunch of hyper-critical millenials and…
Do Not Disturb
I feel like before I even begin that I’ve already won a metaphor contest. I mean, anyone that’s even spent a semester in college knows what the proverbial sock on the doorknob…
Roses, Chocolates, and Invoices
Let’s just establish right out of the gate that you really don’t have to love your ad agency. At least not in a literal sense, even if the agency principal is ridiculously…
Don’t Pick on 2020
We, as Americans, tend to be a bit pessimistic. Perhaps it’s the way our media operates or maybe it’s just the way we are but we are definitely a ‘glass half empty’…
How The Virus Stole Christmas
Every person in Phoenix liked Christmas a lot... But the virus named Covid apparently did not! Covid hated Christmas! The whole Christmas season! Now, please don't ask why. No one quite knows…
Email Marketing is More Important than Ever
Just what you were hoping to find in your inbox this morning. Another blog on the importance of email marketing! YES! It’s going to be a great day! Before you add this…
Problems are Opportunities
We’re growing. Philosophically, it’s right in line with our founding principles. When things get tough, we want to run counter to the crowd. As of this day in what has really been…
Find Your Happy Place
Let me be clear that the purpose of this blog is to educate. I really don’t use my blog as a sales tool to attract new clients but as the owner of…