I bet when the Yellow Pages first came out, people were like “wow, this is cutting edge…” I mean, here were all these businesses, separated by category and listed alphabetically for the consumer to call on their rotary phone (Google…
As a full-service digital advertising agency in Phoenix, the term ‘impression’ is one of the more common words you’ll hear around our office. For non-media types, impression has a totally different definition; for my digital team, impression is the foundational…
I’ll come clean and tell you that I rely on my team of experts to design award-winning websites that drive visitors to a positive UX and eventual conversion. I will go on to say that ReThinc Advertising excels in this…
The Arizona advertising ecosystem is about to enter another political window. Political parties, political action committees, and candidates thrust millions of dollars in advertising into the market to convince you to vote a particular way. This cyclical event happens every…
Probably the best part of owning a digital ad agency in Phoenix is the seemingly unending amount of information that needs to be disseminated to our clients and prospects. That, and the Crumbl Cookies that vendors drop off every so…
As the owner of a digital ad agency in Phoenix, I often get asked for advice on all things marketing and if you read this blog, you know I’m not shy about giving it. I do get this question a…
Sleigh bells ring, are you listening On the air, the ads are glistening A creative delight We're working ‘til night Walking in a ReThinc wonderland
So this happened … broadcast and cable viewership has now been surpassed by streaming TV services. While we were sweltering through an extra hot summer, streaming TV services took the lead on traditional means of television delivery. This past year…
Yet another sign of the apocalypse has come to fruition as ChatGPT comes online to provide content with little to no human effort whatsoever. The innovation evokes all sorts of mixed feelings as someone who writes, someone who teaches, and…