Marketing is Complex, Yet Simple
Subscribing to Google Alerts ensures that I get no less than a dozen marketing articles in my inbox each day. Typically, and may I say thankfully, these articles are short and to the point so I endeavor to read as…
Subscribing to Google Alerts ensures that I get no less than a dozen marketing articles in my inbox each day. Typically, and may I say thankfully, these articles are short and to the point so I endeavor to read as…
It’s that special time of year again … your inbox has a few more solicitation emails, your social feeds are really pushing some of those products you showed interest in, and the newspaper at your grandma’s house is a lot…
As the owner of a digital marketing agency, I get asked all the time why LinkedIn is not a more prolific platform for my B2C and B2B efforts. On the surface, it readily identifies a person’s occupation, title, education, affiliations,…
Let’s pretend for just one moment you’ve decided to start your own company. You’ve got the knowledge to put forth a great product, the staff to provide stellar service and a location that’s going to bring you the traffic you…
I love the TV media business but it’s an understatement to say that things got weird a few years back. Not to sound like an old guy, but times used to be much simpler than they are now. I mean,…
Last weekend I awoke in the middle of the night with sharp chest pains. It was a bit disconcerting as I contemplated waking my wife or figuring out how to get better on my own. Feeling confident that I wasn’t…
At ReThinc, we don’t operate with a hyper-competitive mindset to outbid other ad agencies. The “win the account at all costs” mentality is in a word “unbecoming” and in two words “not necessary.” I’m going to forego sharing the three-word…
At ReThinc Advertising, we interact with a lot of businesses. As we approach our 10th anniversary we find ourselves working with larger, more established brands each year. That’s both a good thing and a little bit sad as we really…
As a leading digital ad agency in Phoenix we get our fair share of solicitations for services that claim to “drastically enhance” what we do for our clients. Almost all of these come from some unknown, non-local entity that really…