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The Name Game

Just for a drill, let’s think of a few great names in the local corporate world … names that encapsulate the essence of the business; names that differentiate themselves from their competitors and resonate in the mind of the consumer.…

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Can I Yelp You?

In today’s world, companies can no longer rely strictly on their advertising messages to drive home the benefits of their product or service. Well shot TV commercials, celebrity voiced radio ads or perfectly framed photo shoots are great for attracting…

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